ホワイトデー White Day

14th March – 弥生

The day men give back gifts to the ladies who gave valentines day present.

White day – when the boys reply to the girls’ confession of love, was started in Japan and now it has spread to South Korea, China and Taiwan. Now many boys give back presents such as sweets, lollies, jewelry or stuffed animals in return to the valentines day chocolate.

This tradition was started around 1977, one shop sold white marshmallow as valentines day’s return gift. The name of the day was made from the color of marshmallow. Following this shops new marketing, other shops started to sell cookies and candies. From 1979, White day has officially known in Japan.

Japanese have the culture of ‘giving back’ – The culture of helping each other and avoiding to owe others, made this tradition.

In some other countries, 14th March is known as ‘Pi day’ as mathematics Pi is 3.14.

Is it true some people eat Pie on this day?

Published by ayamochi

I started my new project 'Little Japan Dictionary' for the purpose of spreading the Japanese culture to the world. My English could be a bit weird sometimes as I am still learning, also the information I provide here could be wrong and contain my own opinion. Therefore, I would like you to just chill and enjoy gaining some interesting knowledge from here without serious argument. Hope you like it, thank you!

One thought on “ホワイトデー White Day

  1. A long wait for a girl. Coming to this day Before the boys could reply to the girls’ confession of love, Girl will surely find another partner, marry him, and it’s also enough time to go on vacation than to hear the other person “Yes” with three emotional words.
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